Online Brand Audit
Sometimes Brands and Companies get obsessed with occupying position one in the search engines for their name. Once achieved they see it as ‘Job Done’. In reality, for Brand searches on Google,...
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Greggs Wiki Logo
The dangers of a company or brand having a Wikipedia page are all too apparent for Greggs the bakers today…… Greggs Wiki Logo! The interesting thing is that the logo in question isn’t actually on...
View ArticleHow to Deal with Negative Comments Online
Igniyte is featured in an article produced by the Guardian this week about How to deal with Negative Comments Online. The Guardian references the Igniyte Reputation Report as its starting point citing...
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Radio 4 Right To Be Forgotten
Igniyte has been asked to take part in a Radio 4 Programme on The Report on Thursday the 18th of September at 8pm GMT, about why people in their thousands have asked Google to have content removed...
View ArticleBusiness Reputation Management
This is a subject that I have covered before but this post is an update on how essential it is to take pre-emptive steps to manage your Business Reputation online before you or your company hits a...
View ArticlePR Agencies are Branching Out in Their Services
In a recent article published on Econsultancy, they talk about how this research has made PR Agencies look at their strategies and styles, and look a bit closer to home on how to develop themselves...
View ArticleReputation Management Best Practices
Managing a helpful and customer focus presence online is crucial to any business. It’s unlikely that you don’t care about how your company or brand appear online. This needs to be reflected in how you...
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Igniyte on SKY News with Ian King
Catch Igniyte talking with Ian King on the Business Show this week regarding the ongoing saga of the VW Scandal – Igniyte on Sky News Volkswagen – the Peoples Car
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Modern Slavery Act 2015: Why companies need to act now
Speaking this week with Rachel Clark at Consulting Ethic LLP has brought to our attention the new Modern Slavery Act 2015 that came into effect this week, which could have a profound impact on UK...
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